Summary: Since the onset of the COVID-19 pandemic, the World Health Organization (WHO) has recommended that everyone adopt individual infection prevention strategies, such as frequent and careful hand washing and social distancing. Many governments have also provided guidelines for informing citizens about national laws enacted to control the COVID-19 pandemic, such as asking people to stay home, closing most shops and public places, cinemas and restaurants. The general public in many countries is still advised to continue to adhere to certain rules, such as limiting social contacts to close relatives and household members, working from home (if possible), practicing social distancing in public places, especially indoors, wearing face masks indoors and outdoors, and washing hands regularly. In the initial phase of the pandemic, these measures were generally adhered to at a high level, but over time, the activity related to the prevention of the spread of the coronavirus declined sharply in many populations. Understanding the causes of these violations and identifying the factors that can help promote compliance with regulations seems essential to avoid another wave of infection spike. This article aims to answer the question of what are the factors contributing to and deteriorating compliance with recommendations related to limiting the spread of the coronavirus, and proposes actions that increase the participation of individuals in adherence with these recommendations, both at the level of direct physician-patient contact and communication via mass media.